Advertising Industry
Advertising when and where it matters most
Traditional ads—those predictable, broad-based messages we’re so used to—aren’t as effective anymore. A rapidly expanding digital landscape with more accessible media is creating a new platform to develop and distribute customizable and targeted advertising.
We’re investing so you don’t have to
Verizon is investing in an infrastructure that will support unicast services, enabling you to capitalize on the possibilities of digital media advertising without large capital expenditures: Our advertising solution will enable:
- Customized and personalized placement and analytics
- Cross-sell and upsell opportunities
- Increased agility, so you can continue to innovate in pace with digital media
- Improved audience responsiveness, message targeting, and ad buys